'Inbound & Down'
Question of the Day

Published January 01, 2020

What is SEMrush?

  1. A third-party tool used for SEO research and reporting.
  2. A brand of coffee that the Morey team swears by.
  3. A third-party tool which content developers can use to draft blog posts.

The Answer is A.

The key to any successful content strategy is due diligence. Deciding which pieces to write, and how to position your content, topics, and keywords without establishing proper direction based on research can leave you open to the possibility of crafting the wrong content with the wrong messaging. 

Luckily, you don’t have to resort to guesswork when it comes to this crucial step!

There are plenty of tools you can leverage to assist in creating top-notch content sure to resonate with your audience and provide them with useful, relevant information.

One of those tools is SEMrush. 

In actuality, SEMrush can best be classified as a collection of dozens of powerful tools, all wrapped into one service—which we use all the time here at Morey Creative Studios!

Some of its many features include: 

  • Keyword position tracking
  • Keyword recommendations 
  • Gap analysis
  • Social media management tools 
  • Reporting options

And much more!

Inbound and Down

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