'Inbound & Down'
Question of the Day

Published January 23, 2020

What is an MTP?

  1. Mileage Tracking Process
  2. Management Tier Price
  3. Massive Transformative Purpose

The Answer is C.

MTP stands for Massive Transformative Purpose, the first—and arguably most vital—component which designates a company as an ExO, exponential organization.

Based off the principle put forth by Salim Ismail, author of Exponential Organizations and co-founder and chairman of ExO Works, this concept revolves around those businesses which have demonstrated 10x more growth than their industry counterparts.

At its most basic level, an MTP can be classified as a business's mission statement, albeit typically more of a sweeping aspirational purpose designed to tackle some of the world's biggest challenges.

By declaring this intention, ExO companies stake their claim to creating something impactful, inspiring both those within an organization, and beyond. 

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